The Return of Baby Phat: Kimora Lee Simons Is Back - PAPER Magazine

Kimora Lee Simmons is not interested in calling her Baby Phat relaunch a "comeback." While she may have been unceremoniously ousted from her brand in 2010 by its then-owner Kellwood, the queen of unabashed fabulosity is reviving the iconic label with an entirely new outlook, business model and the help of her daughters: Aoki, 17, and Ming, 19.
Kimora Lee Simmons on reviving her iconic label with a fresh outlook.

The Return of Baby Phat: Kimora Lee Simons Is Back - PAPER Magazine

Kimora Lee Simmons Celebrates the Relaunch of Baby Phat at Macy's With Daughters Aoki Lee and Ming Lee Simmons: The Simmons Ladies Don Custom Leopard Print Pieces by the Brand to the

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Kimora Lee Simmons Celebrates the Relaunch of Baby Phat at Macy's With Daughters Aoki Lee and Ming Lee Simmons: The Simmons Ladies Don Custom Leopard Print Pieces by the Brand to the

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Why Baby Phat's Resurgence Is Monumental - PAPER Magazine

The Return of Baby Phat: Kimora Lee Simons Is Back - PAPER Magazine

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Baby Phat Is Back! How Kimora Lee Simmons Revived Her Iconic Y2K Brand

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Kimora Lee Simmons Is Relaunching Baby Phat This Summer: 'It's the Rebirth of My Baby

Baby Phat Is Back! How Kimora Lee Simmons Revived Her Iconic Y2K Brand

Kimora Lee Simmons' Baby Phat Returns With Y2K Styles for Fall 2023

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Baby Phat Relaunches At Forever 21 With Limited Collab

BABY PHAT: The Iconic Brand's Nostalgic Return For Fall 2023

Kimora Lee Simmons Joined by Her 5 Kids for Baby Phat x Forever 21

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A Blast From the Past: Baby Phat Relaunches For Forever 21 — Exhibit A